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Why Telemarketing Is Relevant in the Present Day

All of the advancements in digital marketing strategies and social media still have not replaced telemarketing. The practice of calling and speaking directly to leads is as relevant in the present day as it has ever been.

Telemarketing Has a Proven Track Record

Older methods stand the test of time simply because they work. Experts in the field of marketing agree that a solid telemarketing plan translates into sales.

A skilled salesperson can answer a customer’s questions in real-time, generating a connection with both the customer and your brand. Unlike a short video or tweet, a sales call can last as long as the listener requires to make a decision.

Telemarketing Is Inexpensive

It’s hard for any marketing strategy to match the cost-effectiveness of telemarketing. There is no need to hire a strategist or consultant for such a well-understood method, and you avoid paying costly rates like those for TV advertisements, billboards, or product placement.

Outsourcing this task to a professional company can be a wise investment. You will not have to train any new employees and can track the expenses and revenue generated simply and easily.

Telemarketing has stuck around into the 21st century for a reason: It’s an inexpensive and effective marketing boost.

Tips for Thriving During a Busy Legal Season

Legal professionals often experience a season that ushers in a large volume of work, though the timing could differ depending upon the area of law. Making the best of this busy season for law firms requires some smart strategies. By eliminating unnecessary tasks and concentrating on priorities, a firm can manage to thrive during a hectic month or two. 

Most attorneys cannot avoid meetings completely, but some meetings cover redundant issues and do more harm than good. Plus, sometimes meetings run too long and waste precious hours. In some cases, emails to key personnel can accomplish the same results in just a matter of minutes.

More Strategies for the Busy Season for Law Firms

The delegation of minor work to the right parties can free up time for the busiest associates. Interns and other office personnel could accomplish more routine tasks that allow an attorney to work on an important project that has a tight deadline.

While discussions around the workplace help retain a culture of sanity, sometimes these informal chats take up too much time. Stories can extend breaks and lead to long lunches, therefore eating into office productivity. If these efficiency tips do not do the trick, a company could consider hiring more help on a temporary basis. 

Selecting the Right Hotel Insurance for Your Business

The hospitality industry has gone through some major changes in recent years. After the emergence of COVID-19 and an array of new restrictions, hotels suffered from a serious lack of consistent business. Even as the world has begun to reopen, many companies are still struggling to find stable ground. To protect your hospitality business from further harm, you must review your options with hotel insurance

Reviewing the Foundational Elements of Hospitality Coverage

Whether you own a traditional hotel, a resort, or a casino with private rooms, proper insurance is key to your survival. A general liability policy makes for a perfect foundation, though you will need to consider additional options to cover risks that fall outside of a general plan’s protections. Commercial property insurance is a perfect example of this, as it is meant to offer peace of mind in the event of fire, inclement weather conditions, and vandalism. 

Taking a Closer Look at Niche Policy Options

Certain policy options are also structured specifically for the needs of companies in the hospitality industry. Innkeeper’s liability is aimed at protecting valuable possessions guests bring with them in the event of theft. Similarly, a policy for liquor liability is essential if your business serves any type of alcohol to customers. By assessing all of the options available to you in advance, you can determine which policies are necessary for your establishment.

Though the nature of hospitality organizations has shifted, certain truths remain the same. Review your options with insurance to find coverage that provides you with peace of mind.

Which Types of Insurance Offer Business Asset Protection?

Protecting your company’s investment in properties, equipment, and other key assets can be done in a few ways. For many industries, property and equipment protection are included in omnibus business coverage and business risk policies. That is hardly the only way to do it, however. Some assets are better covered through other types of policies. Property insurance and equipment insurance are also available on a stand-alone basis for those needing a la carte options for business asset protection.

Business Auto Coverage

If your company owns a vehicle for any purpose, you need some form of business auto protection. For those involved with commercial trucking or direct delivery to clients, commercial vehicle coverage includes your asset protection for the vehicle. If you have a company vehicle used for other purposes, like a personnel shuttle bus or a vehicle provided to traveling sales personnel, you may need a slightly different policy type with simpler provisions. Either way, you need a quote for an auto-specific policy.

Umbrella Insurance for Additional Coverage

If you already have individual asset protection coverage and vehicle coverage, you may need additional protection in the event that you have a claim that exceeds the original policy. Umbrella protection is also available for businesses, allowing you to extend your business asset protection collectively for all the covered assets your company owns.

Effective Tips for Increasing Your Restaurant’s Revenue

Making food is how you make money. If creating delicious food leaves you little time for boosting restaurant revenue, keep reading for some ideas on how to elevate your earnings.

Increase Productivity Through Efficiency

To increase profits, you need to look at how productive your operations are running. Find strategic ways to decrease pain points, and become more productive and efficient. Here are some ideas to implement:

  • Reward online ordering to decrease wait time and open up tables
  • Open up outdoor seating to maximize space
  • Expand the bar menu for more seating opportunities and a quicker customer turnaround
  • Create smaller meals to encourage both variety and an increase in ordering

Encourage Your Patrons

As you recognize repeat customers, go ahead and capitalize on their loyalty. There are several ways to make this happen, including:

  • Institute a rewards program
  • Encourage hashtags and social media posts
  • Offer them swag and free meals in exchange for posts 
  • Host an influencer-only party
  • Invite followers to your social media accounts, reward each sign-up with a discounted meal

Take small steps to effect a big change in your restaurant’s revenue stream. You don’t need to implement them all at once. Show your customers that you care enough to provide delicious food and service.

Why You Should Consider First-Dollar Earthquake Insurance

Earthquakes are one of those acts of God for which people rarely plan. After all, how often do earthquakes really occur? Surprisingly, there are 55 earthquakes per day on average around the world. With figures like that, the decision to get first-dollar earthquake insurance becomes a lot simpler.

What is First-Dollar Earthquake Insurance?

First-dollar insurance is a special kind of policy. In it, the insured doesn’t have to pay anything until it comes time to make a claim. There are no co-pays or out-of-pocket expenses until an insurable event occurs. In this case, you wouldn’t have to start paying for the insurance until you were affected by an earthquake.

However, it’s important to note that monthly premiums are generally higher than standard insurance plans. The insurance company assumes much more risk, paying the cost up front. There’s also usually a lower maximum amount allowed for the policy’s limit.

Why Get First-Dollar Earthquake Insurance?

Earthquakes are common worldwide, but they may occur less often in your particular location. You may have never experienced an earthquake powerful enough to cause any damage. As such, this kind of policy is perfect. If you never get hit by a strong earthquake, you never have to pay a dime. But if you do get hit, you’ll be glad to be covered.

First-dollar insurance is the perfect option for something rare but dangerous, like earthquakes.

What To Consider With Private Care Regulations

There are several challenges that come along with operating a business that is a part of a medical field. If your company centers around private home care, for example, then you will need to put extra thought behind certain decisions. The regulations in this field can prove quite complicated. Plus, the rules change often to reflect current demands. This means you need to really think over your options in order to see the best possible results from all of your hard work. 

Understanding the Basics

When it comes to private duty home care regulations, there are a few areas that can be useful to look at first. Some factors will have a stronger influence over your future than others. For one, you will need to think about how long your business has been around and how many years of service you have under your belt. This can offer insight into what choices are best moving forward. Additionally, whether or not you’re associated with Medicare can make a difference. Other points to keep in mind include: 

  • Current status with licensing
  • Current certification and quality rating
  • Current location of business

Knowing the Details of Regulation

While there are many obstacles that business owners in healthcare industries need to overcome, there are also just as many solutions available. Take time to learn more about your options and find the perfect fit for your company’s future.

Marine Manufacturers Insurance for Streamlined Costs

When you build, service, or upgrade watercraft, your business has complex insurance needs. For most companies, seeking out separate providers for every area of coverage is too much of a burden, especially when it comes to annual policy reviews and renewals. Comprehensive marine manufacturers insurance is built to cover most if not all of your needs as a shipyard, boatbuilder, or similar service provider.

  • General liability that includes product liability
  • Commercial auto
  • Umbrella and excess coverage as needed
  • Pollution liability and other industry-specific marine liability coverage options
  • Hull policies for damage and builder’s risk
  • Personal and business property coverage
  • Broad enhancements like transit or building ordinance provisions

Businesses with employment insurance needs will want to look into employment liability and worker’s compensation programs in addition to manufacturer’s coverage, but independent operators can cover a freelance business with no employees with the basics provided by one of these programs.

Learn About Your Additional Coverage Needs

If you work with a well-established marine insurance provider with wide experience, you can often find any additional coverage you need through their other programs. Check out your options today, and ask about any insurance needs that are not included in a quote when you see the results. Even if the provider you are working with does not meet those needs directly, they may have a professional referral for you.

3 Benefits of Combined Manufacturing Insurance

Comprehensive insurance policies bring a lot of streamlining and cost containment to the table, which is why they are especially attractive to businesses. Working with a manufacturing insurance program brings additional benefits beyond what you would get from combined liability coverage or employment coverage on their own, too.

  • General and professional liability insurance with nuanced, industry-specific policy language
  • Manufacturing-specific coverage for equipment breakdowns, business interruption, and even off-site power failures
  • Complete coverage including state mandated policies like workers’ compensation and commercial vehicle coverage

It’s hard to overestimate the convenience and simplicity that comes with a single insurance policy designed to cover your whole business. That gives you one review period, one premium price, and one place to go for claims and advice about reducing them.

Learn More About Manufacturing Insurance

Since comprehensive manufacturing policies are built around the specific features of your operation, the only way to really learn what a policy would look like is to get a quote. With over a dozen forms of coverage brought together in many policies and over two dozen to choose from, the best way to approach the topic is to see if your business has any insurance needs that a manufacturing-specific program does not cover. If you shop around for the best program available, you’ll find more options, so keep working with quotes until you see one that covers everything in a single policy.

How Financial Institutions Can Protect Against Employee Dishonesty

Financial institutions must protect against burglary and counterfeiting, but one of the most significant losses financial institutions face is employee dishonesty. This may include theft, fraud, embezzlement or other illegal acts. Here is what financial institutions can do to protect against these losses.

Examples of Employee Dishonesty

People who work in the financial industry often have access to customer bank accounts or financial institutions’ funds, and may find ways to personally gain from their access. Here are some examples of employee dishonesty that financial institutions may face:

  • Creating fake customer accounts
  • Skimming from accounts
  • Loaning money to unqualified applicants for kickbacks
  • Fraudulent trading practices

Protecting Against Employee Dishonesty

Financial institution bonds are a type of insurance that protects financial institutions against employee dishonesty, forgery, robbery and similar crimes. A financial institution bond can reimburse cases where an employee makes financial gains from his or her dishonest act. Some states require financial institutions to carry bonds, and others don’t. Even if a financial institution bond is not required, obtaining one is advisable.

To help prevent employee dishonesty and fraud, procedures such as separation of duties, two-person controls and regular audits can be deterrents. However, a financial institution bond can provide protection when a dishonest employee finds a way around controls.